Welcome to Fern & Oak Studio

Fern and Oak Creative is a female-led boutique creative studio with a focus on photography and branding. We create beautiful brands that are strategy-driven and content that makes your business stand out. Based in Toronto, we partner with design-driven dreamers across the globe and strive to craft heartfelt content and brands that align with you and your dream clients. 

Our studio was born to provide other business owners with the confidence to show up wholeheartedly in their business and to design a brand and create photography that supports their most abundant, purposeful life. We take care of the design and content, so that you can get back to being the expert in your business. The nature of our designs and content, are minimalist with an effortless, luxury flair. Through our refined signature design process, we thrive on authenticity, strategy and ensure intentionality at every step of the way.

OUR MISSION

Fern and Oak exists to create stand-out, obsess-worthy content and brands for founders who are ready to chase their dreams and elevate their brand. We make it our goal to transform the way founders show up in their business, inspiring the confidence to flourish by fusing strategy with thoughtful content and brand identities.

Hi, I’m Lia

CEO, LEAD PHOTOGRAPHER & DESIGNER AND CREATIVE DIRECTOR

When I was 8, I started my first business, a jewellery business. I quickly learnt the importance of good photography and branding. I believe that a successful brand is fuelled by passion and we love combining your passion as a business owner, with a little magic to create something beautiful. I learnt design and photography through my own business and soon started working with many lifestyle and beauty brands in the industry. I later went to University to complete a degree in Commerce with a specialization in Marketing and a minor in Graphic Design. I founded Fern and Oak in 2020 as a way to incorporate my expertise in marketing strategy with beautiful design and photography.

Just a few years later, I lead a photography and design studio and create content for top lifestyle brands that have gone on to see retail placements in stores like The Detox Market, The Bay and Target.

CURRENTLY INSPIRED BY

Clean Typography

Frothy Espresso

Pretty Coffee Shops

Fresh Flowers & Botanicals

Vintage Goods & Interiors

Slow Fashion

Impressionist Art

OUR STUDIO VALUES

Why Fern & Oak Creative?

CONNECTION

PURPOSE

AUTHENTICITY

Let’s Tell Your Unique Story!

Are you ready to up-level your business by investing in branding or photography? Let’s co-create and make some magic together! We can’t wait to chat with you!